Dear Bridesmaid Dress Manufacturers and the Bridal Shops that Sell Them:
I understand, truly, I do, that the most cost-efficient way for you to sell dresses is to simply have sample sizes and force women to gamble their hard-earned wages on your lovely dresses.
However, I would suggest to you that perhaps you might consider sampling a few additional sizes of your most popular dresses. You know, those ones that look pretty good on just about everyone? Would it be so difficult for you to carry a few dresses from each line in a 6, a 10, and a 14? Or even consider having a "sample size" line in which you have one dress in every size it comes in, for the bridesmaids to try on, so they know what size they are, leading to a decrease in the cost of alterations? Yes, I know the stores like to gouge us on the alterations, but maybe this way they could gouge us a little less?
If you can't do this, please add a feature to your websites, in which, in addition to seeing the dress in different colors, I could see what the dress might look like on a different sized person. For example, what might this dress look like on somebody who is busty? Who has big hips? Who has broad shoulders? What about a woman who is completely flat chested?
You make lovely dresses. They really do look good on a wide range of women, and many of them are extremely flattering. So please make it as easy as possible for bridesmaids to understand that they will look good in the dress, and save them the 4 months of worry until it comes in in their size.
Wedding for Two